No matter what niche or market that you may be in, building credibility is extremely important for your business. People want to buy from somebody who knows what he or she is talking about.
Let’s face it, would you ever get plastic surgery from a person who doesn’t have a real degree? I know, silly question, but it’s very similar to the way business works. Whether you want to sell Amazon products or ebooks in the dating niche, you need to make sure that you classify yourself as an authority on the subject.
How to build credibility in your market
Share, Share, Share! Yes, whether it’s via a blog post or Facebook update or on Twitter. People want to know you’re a real person and that you’re genuine. Share your knowledge and you’ll instantly build your credibility.
Offer email support
Offering email support to your customer helps them know you understand your niche or market. Offer phone support to local customers. Help walk them through problems with your product. Many people only offer regular advice on their sites like articles, and by offering free email or phone support, you can show your customers that you know everything about your topic.
Offer Webinars
Webinars are basically online streaming events where you can connect with around 1,000 people who will be watching you on your webcam live. You can talk about your niche, how to succeed in that niche, and everything that you know that your customers will like to know. This will help show your visitors that you’re an expert, helping you to build your credibility tremendously.
If you are not comfortable being on screen, offer a many of the services offer conference calls or allow a presentation be uploaded. There are many of these services. A great free service is Skype. Have all your customers with a certain issue call in at the same time. I have attended mastermind meetings like this and learn a great deal of information.
Building credibility is all about showing your customers that you’re as real as you can be. Let them know that you know everything that there needs to know about that topic. By offering FREE email support and webinars, you can upsell to them in the future, showing them that you know how powerful that specific ebook or training is for them.
As with anything you see here if you need help with creating a webinar or other service, just contact me and I will gladly help you with this.
To Your Success, Deb Stowers DKStowers.com deb@dkstowers.com
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