How To Write Winning Headlines

Learning how to write headlines isn’t that difficult, especially if you know the basics to what grabs the consumer’s minds into reading what you wrote.  Think about the things that grab you attention, like the ad to the left.

Whether it’s for a sales page, article, or your website, it’s vital that your headlines are eye catching, interesting, and contain the something that makes your customers read the rest of the copy.

How to write headlines

Explain what you have to offer through curiosity.  Sometimes the shorter the headline the more apt your customer is to read what follows.  This works great in getting people to open emails.

Many people are able to write powerful sales pages because their headlines grab people by the gut.  For those selling products, they always try to add the hook that will lead to a purchase.  We have all been guilty of clicking to read something about our favorite hobby or past time.  Look at what draws you to news articles.

This is how curiosity works, and if you can push some small little buttons on the headline, you can expect for your readers to climb down the article.  Curiosity is what pulls people in to read the rest of the article, so keep this part as interesting as possible.

Use a HOW TO Headline

A How To headline for an article shows the reader that he or she is going to learn something.  Like this article is showing you how to write headlines.

Many people wanting to learn to do something will search it online, and if you provide for them an interesting headline with these “How To”, it’ll pull people in to actually reading the article or the blog post.

The headlines are extremely important to write. They need to be created perfectly, formatted nicely, and they also need to be completely grammar free. When they aren’t grammar free, people will think that the rest of the sales page or the article is badly written.

The headline is what catches people attention, and it’s what makes you look like a real professional. The tips above are definitely going to be helpful, and implementing them in your headlines will surely boost more readers.

Need help with writing or developing headlines for your business.  Contact me.  I have lots of ways we can brainstorm and come up with headlines.